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performance ugc, built and run for you

never run out of ads.

Creator-made ads in volume, paid on performance. You set the ad budget, winners get scaled.

Brands riding the wave

  • Reality Racing
  • FinalBossSour
  • IcyBox

the problem

your ad account eats creative faster than you can make it.

  • Ads wear out in weeks.
  • Traditional UGC is slow, pricey and a gamble on every video.
  • In-house teams run out of new faces.
your ad accountstill hungry

not your usual ugc

traditional ugc is dead. performance is in.

The old deal: pay big up front, pay a retainer per creator, and hope the views show up. Ours runs on results.

out

traditional ugc

  • High upfront costs, before a single sale.
  • A big retainer for every creator.
  • You pay for results before they arrive. Sometimes they never do.
  • The creator’s goal: hand over a file.
  • Who sold what? Guesswork.
in

performance ugc

  • Creators are paid on what their ads sell.
  • Pay follows performance, not promises.
  • Weak videos get cut. Winners get scaled.
  • The creator’s goal: make the ad that sells.
  • Every order tracked to the creator and the video.

what we do

we build and run your creator program.

Dozens of creators make content for your brand, paid on what they sell. The best videos run as your ads.

  • no paying for promises.
  • no extra headcount.
  • no guessing who sold what.

your creator program

always on
recruitedvettedmanaged by us
new ads

how it works

recruit brief launch scale

  1. recruit

    We find creators who look like your customer and bring them into your program.

  2. brief

    We write the hooks and angles, send product, and review every submission.

  3. launch

    Connect your ad account and pick the videos you want. They go live as whitelisted Meta partnership ads from the creator’s handle.

  4. scale

    Winners get more spend and a repeat brief.

what you get

a program, not a pile of files.

  • a roster of creators

    Recruited, vetted and managed by us. You never chase a file.

  • new creative every week

    A weekly drop, sorted by hook and angle, so you can see what’s being tested.

  • ads you launch yourself

    Connect your ad account once, then choose which approved videos run as partnership ads.

  • a clear scoreboard

    Orders and revenue by creator and by video, plus a weekly note on what to do next.

this week’s scoreboard

example
Example scoreboard with made-up creators and numbers
creator, videoordersrevenuenext
creator ahook 2, the 3-second demo48$2,640scale
creator bhook 1, the unboxing31$1,705scale
creator chook 2, the 3-second demo17$935repeat
creator dhook 3, the price reveal4$220cut

weekly note example

Hook 2 is doing the selling. Three more like it go out in Monday’s drop.

An example of what you’ll see. The creators and numbers are made up.

how you pay

pay for what sells.

You set your own ad budget and choose which videos run. Spend follows results.

  • Winners get more budget and more briefs.
  • Weak videos get cut.
  • You always see which creator and which video did the selling.
talk it through

your ad budget you set it

winner

More budget. Another brief.

scaled

weak video

Off it goes. Budget moves on.

cut

start here

let's open the floodgates.

Tell us about your brand. A 30-minute call is enough to map your first program.

One line is plenty.